https://commerceroundtable.com/replays/9operators-consumer-trends-san-diego-2024 https://commerceroundtable.com/media/replay-ng2QCpRCGXo.jpg 9Operators: Consumer Trends and DTC Decision Making Jimmy Kim hosts Jason Panzer, Matt Bertulli, and Aaron Orendorff for a conversation about consumer behavior, acquisition, supply chains, and leadership. Recorded live at San Diego 2024. https://www.youtube-nocookie.com/embed/ng2QCpRCGXo 2024-11-22 yes https://commerceroundtable.com/replays/ai-ad-creative-alex-cooper https://commerceroundtable.com/media/replay-SPktDHCSor4.jpg Creating Winning Ads with AI and Alex Cooper Alex Cooper shows how AI can support research, ideation, copy, and visual production. The session keeps direct-response fundamentals at the center of a faster creative workflow. https://www.youtube-nocookie.com/embed/SPktDHCSor4 2025-10-17 yes https://commerceroundtable.com/replays/ai-customer-support-richpanel-thinx-perfectwhitetee https://commerceroundtable.com/media/replay-nZrs_9iQFwM.jpg AI Customer Support with Richpanel, Thinx, and perfectwhitetee Amit RG, Johnny Hickey, and Alice Warren discuss support overload, automation, and implementing AI in customer operations. For teams trying to scale service without adding unnecessary friction. https://www.youtube-nocookie.com/embed/nZrs_9iQFwM 2024-12-13 yes https://commerceroundtable.com/replays/ai-email-content-nathan-snell https://commerceroundtable.com/media/replay-UtPn7vaMvMU.jpg Creating AI Email Content with Nathan Snell Nathan Snell shares a six-part approach to producing on-brand AI content. The session connects context, performance data, specialized tools, and iteration to a practical email production process. https://www.youtube-nocookie.com/embed/UtPn7vaMvMU 2025-11-12 yes https://commerceroundtable.com/replays/ai-emotional-advertising-sarah-levinger https://commerceroundtable.com/media/replay-ZKj0m9z_Crs.jpg AI and Emotional Advertising with Sarah Levinger Sarah Levinger explores how customer language, emotional context, and AI-assisted research can help brands develop more relevant advertising and positioning. https://www.youtube-nocookie.com/embed/ZKj0m9z_Crs 2024-11-15 yes https://commerceroundtable.com/replays/ai-leadership-heart-and-soil-dean-brennan https://commerceroundtable.com/media/replay-Whk7k0sFeps.jpg AI for Leadership at Heart & Soil with Dean Brennan Dean Brennan shares how Heart & Soil used an internal AI system to examine leadership behavior and identify constraints behind missed targets. The session focuses on context, accountability, and building useful internal systems. https://www.youtube-nocookie.com/embed/Whk7k0sFeps 2026-05-07 yes https://commerceroundtable.com/replays/ai-marketing-business-context-alex-greifeld https://commerceroundtable.com/media/replay-UF7potdl9hQ.jpg AI Marketing and Business Context with Alex Greifeld Alex Greifeld tests the gap between AI marketing promises and useful business decisions. Learn how a context file, clear priorities, and differentiated products can make AI more valuable without replacing judgment. https://www.youtube-nocookie.com/embed/UF7potdl9hQ 2026-05-07 yes https://commerceroundtable.com/replays/ai-marketing-operations-true-classic-bryan-cano https://commerceroundtable.com/media/replay-HoIQ1Dw2DgA.jpg AI Marketing Operations at True Classic with Bryan Cano Bryan Cano shares how True Classic uses AI to address bandwidth, creative operations, and data analysis. The talk focuses on equipping a lean team with processes and tools that improve execution. https://www.youtube-nocookie.com/embed/HoIQ1Dw2DgA 2025-11-06 yes https://commerceroundtable.com/replays/amazon-product-launch-brandon-fishman https://commerceroundtable.com/media/replay-4Dm2PQDRyDM.jpg Amazon Product Launch Strategy with Brandon Fishman Brandon Fishman shares an Amazon launch framework covering reviews, search visibility, creative, pricing, and repeat purchases. For brands planning a marketplace launch or evaluating an existing Amazon business. https://www.youtube-nocookie.com/embed/4Dm2PQDRyDM 2025-01-06 yes https://commerceroundtable.com/replays/applovin-ecommerce-advertising-brez https://commerceroundtable.com/media/replay-WGzoN-iy5Tc.jpg AppLovin Ecommerce Advertising with Gareth Domingo and Nick Shackelford Gareth Domingo and Nick Shackelford discuss AppLovin’s mobile-game inventory, BRĒZ’s testing experience, creative adaptation, and measuring a new acquisition channel. https://www.youtube-nocookie.com/embed/WGzoN-iy5Tc 2025-05-30 yes https://commerceroundtable.com/replays/beverage-brand-building-chris-hunter https://commerceroundtable.com/media/replay-k2KF1JdJrpk.jpg Building Beverage Brands: Four Loko and Koia with Chris Hunter Chris Hunter reflects on building Four Loko, navigating intense scrutiny, and applying hard-earned lessons to Koia. For founders thinking about product feedback, distribution, and the consequences of rapid growth. https://www.youtube-nocookie.com/embed/k2KF1JdJrpk 2025-06-13 yes https://commerceroundtable.com/replays/bfcm-retention-testing-fil-pejic https://commerceroundtable.com/media/replay-tMbTAGO-IJc.jpg BFCM Retention Testing with Fil Pejic Fil Pejic outlines retention tests to run before BFCM, from pop-ups and send cadence to offers, segmentation, and creative. The focus is incremental profit rather than inflated attribution. https://www.youtube-nocookie.com/embed/tMbTAGO-IJc 2026-06-22 yes https://commerceroundtable.com/replays/brand-creator-partnerships-robyn-nissim https://commerceroundtable.com/media/replay-jYa4SQLujLI.jpg Brand and Creator Partnerships with Robyn Nissim Robyn Nissim explains how social and influencer teams can connect brand building with revenue. She shares lessons on creator partnerships, content testing, and organizing the work behind a scalable program. https://www.youtube-nocookie.com/embed/jYa4SQLujLI 2025-11-24 yes https://commerceroundtable.com/replays/brand-operator-playbook-san-diego-2024 https://commerceroundtable.com/media/replay-4pbYHR19dR0.jpg The Brand Operator Playbook: Community, Product, and Growth Chris Lang, Hans Harris, Greg Dalby, and MacCoy Merkley compare the decisions behind operating and growing consumer brands. Topics include customer feedback, community, storytelling, and inventory. https://www.youtube-nocookie.com/embed/4pbYHR19dR0 2025-01-03 yes https://commerceroundtable.com/replays/brand-trust-ai-era-sarah-levinger https://commerceroundtable.com/media/replay-herChpAeqmU.jpg Building Brand Trust in the AI Era with Sarah Levinger Sarah Levinger explores why producing more content can fail to improve performance. Through brand examples, she argues for a consistent point of view, human connection, and trust in a crowded AI-driven media environment. https://www.youtube-nocookie.com/embed/herChpAeqmU 2026-05-07 yes https://commerceroundtable.com/replays/brez-brand-operations-growth https://commerceroundtable.com/media/replay-83tGDONS554.jpg Inside BRĒZ: Brand Growth with Aaron Nosbisch and Dan Gelshteyn Aaron Nosbisch and Dan Gelshteyn discuss the operating choices behind BRĒZ, from product launches and hiring to financial visibility, supply chains, and retail ambition. https://www.youtube-nocookie.com/embed/83tGDONS554 2025-05-27 yes https://commerceroundtable.com/replays/choosing-ecommerce-agency-partners https://commerceroundtable.com/media/replay--4nCCpiX5M4.jpg Choosing Ecommerce Agency Partners: A Brand and Agency Panel Melanie Balke, Andrew Faris, Liam Veregin, Nate Lagos, and Jordan West debate agency fit, incentives, talent, and the decision to keep work in-house or bring in a partner. https://www.youtube-nocookie.com/embed/-4nCCpiX5M4 2024-12-30 yes https://commerceroundtable.com/replays/connected-ai-marketing-mcp-rytis-lauris https://commerceroundtable.com/media/replay-AoPbAJllCrM.jpg Connected AI Marketing and MCP with Rytis Lauris Rytis Lauris shows how connecting AI to marketing data changes the questions a retention team can answer—from weekly performance reviews to segments and deliverability checks. https://www.youtube-nocookie.com/embed/AoPbAJllCrM 2026-06-22 yes https://commerceroundtable.com/replays/consumer-brand-growth-capital-brez https://commerceroundtable.com/media/replay-DTYh-_5C5cI.jpg Consumer Brand Growth and Capital Planning: The BRĒZ Story Nick Shackelford and Brent Rothchild discuss the cash demands of rapid growth, retail expansion, and regulatory uncertainty. The BRĒZ case shows why revenue ambition and capital planning need to move together. https://www.youtube-nocookie.com/embed/DTYh-_5C5cI 2026-05-07 yes https://commerceroundtable.com/replays/creator-acquisition-divi-solawave https://commerceroundtable.com/media/replay-x00wDDpedhU.jpg Creator Acquisition with Divi, Solawave, and Social Snowball Noah Tucker, Lauren Bonfig, and Andrew Silberstein discuss recruiting and retaining creators, customer affiliates, and the relationship between organic content and paid acquisition. https://www.youtube-nocookie.com/embed/x00wDDpedhU 2025-01-13 yes https://commerceroundtable.com/replays/customer-service-personalization-retention-panel https://commerceroundtable.com/media/replay-MEVN6G1qibE.jpg Customer Service Personalization, Voice, and Retention Lacy Eyre, Doug Burda, Zoe Kahn, Chris Carter, and Kelly Stacey compare service metrics, channels, training, and team incentives. Learn how customer support connects to retention and revenue. https://www.youtube-nocookie.com/embed/MEVN6G1qibE 2024-12-02 yes https://commerceroundtable.com/replays/cuts-brand-growth-steven-borrelli https://commerceroundtable.com/media/replay-mGttQdOykg8.jpg Building CUTS: Ecommerce Growth with Steven Borrelli Steven Borrelli discusses the CUTS journey—from an initial product idea and Kickstarter to pricing, inventory, team structure, and adapting the business to tariffs. https://www.youtube-nocookie.com/embed/mGttQdOykg8 2026-05-07 yes https://commerceroundtable.com/replays/direct-mail-growth-postpilot-panel https://commerceroundtable.com/media/replay-4iigkBLsdSk.jpg Direct Mail Growth with PostPilot, Bums & Roses, and Fresh Clean Threads Michael Epstein, Bryant Jaquez, and Brendan Roeschel discuss direct mail across acquisition, reactivation, and Q4 campaigns. For marketers evaluating audiences, creative, and a broader channel mix. https://www.youtube-nocookie.com/embed/4iigkBLsdSk 2024-11-29 yes https://commerceroundtable.com/replays/dtc-growth-tariffs-ai-taylor-holiday https://commerceroundtable.com/media/replay-aZcttGYgN2g.jpg DTC Growth, Tariffs, and Adaptation with Taylor Holiday Taylor Holiday examines how capital, competition, inventory, and changing acquisition economics reshape DTC growth—and why marketing needs a closer relationship with finance. https://www.youtube-nocookie.com/embed/aZcttGYgN2g 2025-11-04 yes https://commerceroundtable.com/replays/dtc-marketing-budget-ronak-shah-abir-syed https://commerceroundtable.com/media/replay-o9a8E8LvcLA.jpg Building a DTC Marketing Budget with Ronak Shah and Abir Syed Ronak Shah and Abir Syed connect marketing budgets to contribution margin, customer value, incrementality, and cash flow. Learn how to evaluate channels as a portfolio rather than isolated ROAS numbers. https://www.youtube-nocookie.com/embed/o9a8E8LvcLA 2025-11-10 yes https://commerceroundtable.com/replays/ecommerce-agency-growth-operations-2025 https://commerceroundtable.com/media/replay-BRdncSJuEx8.jpg Growing and Operating an Ecommerce Agency in 2025 Eric Rausch, Liz Krupka, Taylor Holiday, and Max Sturtevant discuss the operating decisions behind healthy agencies: client communication, service expansion, hiring, culture, and incentives. https://www.youtube-nocookie.com/embed/BRdncSJuEx8 2025-11-20 yes https://commerceroundtable.com/replays/ecommerce-checkout-payments-subscriptions https://commerceroundtable.com/media/replay-VeTnKxNAjAc.jpg Ecommerce Checkout, Payments, and Subscription Strategy A panel with Checkout Champ, Taylor Morgan Marketing & Payment Solutions, Trinity Payments, and Yes Drink explores the operational decisions behind a smoother checkout. https://www.youtube-nocookie.com/embed/VeTnKxNAjAc 2025-01-10 yes https://commerceroundtable.com/replays/ecommerce-content-strategy-gary-vaynerchuk https://commerceroundtable.com/media/replay-FcoE4N0Sc-k.jpg Ecommerce Content Strategy with Gary Vaynerchuk Gary Vaynerchuk connects organic content, paid distribution, creative accountability, and the changing ways people discover brands in a candid ecommerce strategy conversation. https://www.youtube-nocookie.com/embed/FcoE4N0Sc-k 2025-10-07 yes https://commerceroundtable.com/replays/ecommerce-email-flows-max-sturtevant https://commerceroundtable.com/media/replay-7I4BDLim4t8.jpg Ecommerce Email Flow Strategies with Max Sturtevant Build better ecommerce email flows with Max Sturtevant of Well Copy. Learn how to improve pop-ups, welcome emails, cart recovery, post-purchase education, and win-back campaigns. https://www.youtube-nocookie.com/embed/7I4BDLim4t8 2026-06-22 yes https://commerceroundtable.com/replays/ecommerce-financial-literacy-taylor-holiday https://commerceroundtable.com/media/replay-8ZCJwh6kSvs.jpg Financial Literacy for Ecommerce Growth with Taylor Holiday Taylor Holiday connects marketing decisions to cash, contribution, customer-file health, inventory, and the ownership objectives that should guide an ecommerce growth plan. https://www.youtube-nocookie.com/embed/8ZCJwh6kSvs 2024-12-06 yes https://commerceroundtable.com/replays/ecommerce-giveaway-marketing-van-oakes https://commerceroundtable.com/media/replay-D-DTcAaDmoE.jpg Ecommerce Giveaway Marketing with Van Oakes Van Oakes shares a giveaway campaign playbook covering audience fit, creators, campaign economics, participation, and follow-up—with an emphasis on the community behind the numbers. https://www.youtube-nocookie.com/embed/D-DTcAaDmoE 2025-06-11 yes https://commerceroundtable.com/replays/ecommerce-growth-metrics-ltv-true-classic-mini-katana https://commerceroundtable.com/media/replay-xa2ZEKVOg78.jpg Growth Metrics and LTV with True Classic and Mini Katana Patrick Barnes, Isaac Medeiros, and Ben Yahalom discuss lifetime value, hiring, product expansion, retail, and inventory. For operators evaluating what makes growth valuable. https://www.youtube-nocookie.com/embed/xa2ZEKVOg78 2024-11-25 yes https://commerceroundtable.com/replays/ecommerce-hot-or-not-asom-podcast https://commerceroundtable.com/media/replay-kK9qcvghSPA.jpg Ecommerce Hot or Not with the ASOM Podcast The ASOM panel debates customer ownership, convenience, creator economics, and preparing a DTC business for an exit. Jimmy Kim, John Roman, Amer Grozdanic, and Bryan MacDonald bring different operator perspectives. https://www.youtube-nocookie.com/embed/kK9qcvghSPA 2025-11-17 yes https://commerceroundtable.com/replays/ecommerce-product-launches-ezra-firestone https://commerceroundtable.com/media/replay-GPDea2-jPAY.jpg Ecommerce Product Launch Strategies with Ezra Firestone Ezra Firestone shares product-launch and growth lessons across creative, merchandising, basket building, repeat purchases, and the team habits that keep a brand improving. https://www.youtube-nocookie.com/embed/GPDea2-jPAY 2025-10-13 yes https://commerceroundtable.com/replays/ecommerce-storytelling-list-growth-chris-lang https://commerceroundtable.com/media/replay-nBgBJO_BKqs.jpg Ecommerce Storytelling and List Growth with Chris Lang Chris Lang shares how Fresh Chile turns harvest updates, recipes, customer stories, and community participation into attention, email subscribers, and repeat business. https://www.youtube-nocookie.com/embed/nBgBJO_BKqs 2026-07-10 yes https://commerceroundtable.com/replays/email-deliverability-jimmy-kim-chase-dimond-2025 https://commerceroundtable.com/media/replay-bja-9vb13CI.jpg Email Deliverability with Jimmy Kim and Chase Dimond Jimmy Kim and Chase Dimond discuss deliverability, inbox placement, and practical ways to improve an email program. An archived conversation from Retention Reimagined 2025. https://www.youtube-nocookie.com/embed/bja-9vb13CI 2025-04-01 yes https://commerceroundtable.com/replays/email-flow-structure-jess-vassallo https://commerceroundtable.com/media/replay-8ZgJqGpb1Ks.jpg Email Flows from Welcome to Winback with Jess Vassallo Jess Vassallo explains how to improve foundational email flows with better data capture, relevant timing, and intentional offers. For retention teams working toward profitable repeat purchases. https://www.youtube-nocookie.com/embed/8ZgJqGpb1Ks 2025-06-04 yes https://commerceroundtable.com/replays/email-personalization-eric-rausch https://commerceroundtable.com/media/replay-oa5DYSnvV-g.jpg Email Engagement and Personalization with Eric Rausch Eric Rausch explores how customer data, post-purchase messaging, and testing can make email more relevant. Part of the Retention Reimagined virtual series. https://www.youtube-nocookie.com/embed/oa5DYSnvV-g 2025-04-15 yes https://commerceroundtable.com/replays/email-retention-marketing-2024-jimmy-chase https://commerceroundtable.com/media/replay-ytp71NQOC4g.jpg Email and Retention Marketing in 2024 with Jimmy Kim and Chase Dimond Jimmy Kim and Chase Dimond discuss the email landscape in 2024, including inbox changes, engagement data, privacy, and the need for more relevant retention marketing. https://www.youtube-nocookie.com/embed/ytp71NQOC4g 2024-11-11 yes https://commerceroundtable.com/replays/email-sms-benchmarks-san-diego-2025 https://commerceroundtable.com/media/replay-lMXX3Fuyjlc.jpg 2025 Email and SMS Benchmarks: San Diego Panel Rytis Lauris, Jimmy Kim, and Chase Dimond interpret email and SMS benchmark data, covering automation, engagement, order value, and the experience behind the numbers. https://www.youtube-nocookie.com/embed/lMXX3Fuyjlc 2025-10-02 yes https://commerceroundtable.com/replays/email-sms-marketing-miami-2025 https://commerceroundtable.com/media/replay-5kJi1rR4mlI.jpg Email and SMS Marketing in 2025: Miami Panel Jimmy Kim, Chase Dimond, and Rytis Lauris discuss the first part of 2025 in retention marketing, from changing consumer behavior to email, SMS, push, and automation. https://www.youtube-nocookie.com/embed/5kJi1rR4mlI 2025-05-02 yes https://commerceroundtable.com/replays/email-sms-revenue-forecasting-daniel-guerra https://commerceroundtable.com/media/replay-NhjGSw-QZIM.jpg Email and SMS Revenue Forecasting with Daniel Guerra Daniel Guerra shares a repeatable process for building defensible retention forecasts with account data, business context, AI, and human judgment. Learn how to explain the gap between a projection and the result. https://www.youtube-nocookie.com/embed/NhjGSw-QZIM 2026-07-07 yes https://commerceroundtable.com/replays/influencer-programs-aspire-cerave https://commerceroundtable.com/media/replay-cz1jqAMF_0M.jpg Building an Influencer Revenue Channel with Aspire and CeraVe Jon Mitchell and Kirby Reynolds discuss creator briefs, campaign goals, content performance, and lasting partnerships. For teams making influencer programs a repeatable part of their marketing strategy. https://www.youtube-nocookie.com/embed/cz1jqAMF_0M 2025-05-22 yes https://commerceroundtable.com/replays/live-shopping-battlbox-john-roman https://commerceroundtable.com/media/replay-HIUqdWXIfmg.jpg Starting and Scaling Live Shopping with John Roman John Roman explains how BattlBox tested live shopping and built it into a revenue channel. The session covers Whatnot, hosts, team structure, entertainment, and measuring the full cost of the operation. https://www.youtube-nocookie.com/embed/HIUqdWXIfmg 2025-10-23 yes https://commerceroundtable.com/replays/media-mix-measurement-carhartt-january-digital https://commerceroundtable.com/media/replay-S5as3-npg4A.jpg Media Mix and Measurement with Carhartt, January Digital, and Snapchat Frank Lee, Vic Drabicky, and Brendan Lokes discuss channel diversification, authentic creative, and measuring growth beyond last click. The panel connects experimentation with the internal work needed to change how a business evaluates marketing. https://www.youtube-nocookie.com/embed/S5as3-npg4A 2026-05-07 yes https://commerceroundtable.com/replays/membership-acquisition-nift-bjs-miami-2025 https://commerceroundtable.com/media/replay-KN1IHY1pV2g.jpg Membership Acquisition with Nift and BJ’s Wholesale Club Pat Balles and Daniella Kelly discuss gift-based acquisition, membership upgrades, and bringing lapsed customers back. A practical look at evaluating a new channel beyond the initial sign-up. https://www.youtube-nocookie.com/embed/KN1IHY1pV2g 2025-06-18 yes https://commerceroundtable.com/replays/meta-ad-creative-nicklas-larsen https://commerceroundtable.com/media/replay-LBqjapzsHKI.jpg Scaling Meta Ad Creative with Nicklas Larsen Nicklas Larsen lays out a research-led system for producing and testing more creative angles. Learn how customer insights, AI-assisted research, and a repeatable production process fit together. https://www.youtube-nocookie.com/embed/LBqjapzsHKI 2025-06-06 yes https://commerceroundtable.com/replays/meta-ads-creative-ai-search-molly-pittman https://commerceroundtable.com/media/replay-1OJMuN9m__k.jpg Meta Ads Creative and AI Search with Molly Pittman Molly Pittman explores how creative, copy, and landing pages work together in Meta advertising, then turns to practical ways brands can become easier to understand in AI search. https://www.youtube-nocookie.com/embed/1OJMuN9m__k 2026-05-07 yes https://commerceroundtable.com/replays/meta-ads-scaling-brandon-fink https://commerceroundtable.com/media/replay-fjD4PWidkAk.jpg Scaling Ecommerce Meta Ads with Brandon Fink Brandon “Buffalo” Fink shares his Meta ads playbook, connecting offer economics, creative production, campaign structure, and the operating discipline needed to support growth. https://www.youtube-nocookie.com/embed/fjD4PWidkAk 2026-05-07 yes https://commerceroundtable.com/replays/meta-ai-creative-luke-cook https://commerceroundtable.com/media/replay-0JQT16i3gw8.jpg The Meta AI Reset: Creative Strategy with Luke Cook Luke Cook discusses how changes in Meta’s ad delivery affect creative strategy. The session emphasizes founder-led content, entertainment, and the difference between explaining a product and giving people a reason to buy now. https://www.youtube-nocookie.com/embed/0JQT16i3gw8 2025-10-21 yes https://commerceroundtable.com/replays/new-customer-acquisition-nift-wantable https://commerceroundtable.com/media/replay-0Ef5EaahmxQ.jpg New Customer Acquisition with Nift and Wantable Elery Pfeffer and Samantha Taslim discuss Wantable’s experience testing Nift as an acquisition channel, including adoption, scaling, and evaluating a new source of customers. https://www.youtube-nocookie.com/embed/0Ef5EaahmxQ 2024-12-20 yes https://commerceroundtable.com/replays/omnichannel-ecommerce-javvy-iqbar https://commerceroundtable.com/media/replay-WwV4TG2XPX0.jpg Omnichannel Growth with Javvy Coffee and IQBAR Brandon Monaghan and Will Nitze compare how Javvy Coffee and IQBAR approach DTC, retail, product development, supply chains, and the teams behind growth. https://www.youtube-nocookie.com/embed/WwV4TG2XPX0 2025-05-08 yes https://commerceroundtable.com/replays/portland-leather-product-marketing-leadership https://commerceroundtable.com/media/replay-rZSllPQ61MY.jpg Product and Marketing Alignment at Portland Leather Goods Curtis Matsko and MacCoy Merkley share the Portland Leather Goods story, including CEO–CMO collaboration, product choices, and the lessons behind an expansion they chose to stop. https://www.youtube-nocookie.com/embed/rZSllPQ61MY 2025-10-28 yes https://commerceroundtable.com/replays/post-purchase-nurture-greg-zakowicz https://commerceroundtable.com/media/replay-lqAB-vmuw8w.jpg Post-Purchase Email: Nurture or Die with Greg Zakowicz Greg Zakowicz explains how better post-purchase communication can strengthen customer relationships. Learn how segmentation and relevant content improve the experience after the first order. https://www.youtube-nocookie.com/embed/lqAB-vmuw8w 2025-03-17 yes https://commerceroundtable.com/replays/practical-ai-adoption-rytis-lauris https://commerceroundtable.com/media/replay-i5u6C-km25A.jpg Practical AI Adoption for Marketing Teams with Rytis Lauris Rytis Lauris shares lessons from adopting AI inside Omnisend: creating time to experiment, starting small, assigning ownership, and improving tools people will actually use. https://www.youtube-nocookie.com/embed/i5u6C-km25A 2026-05-07 yes https://commerceroundtable.com/replays/retention-brand-archetypes-conor-sunderland https://commerceroundtable.com/media/replay-cbNwd7vR1V4.jpg Retention Strategy by Brand Archetype with Conor Sunderland Conor Sunderland compares retention strategies for different order values and purchase frequencies. Learn why a furniture brand and a consumables business need different email plans. https://www.youtube-nocookie.com/embed/cbNwd7vR1V4 2025-04-11 yes https://commerceroundtable.com/replays/retention-driven-cro-conor-itaya https://commerceroundtable.com/media/replay-sFb3Cyq5i_c.jpg Retention-Driven Ecommerce CRO with Conor Itaya Conor Itaya explains how to optimize a website for lifetime customer value rather than first-order conversion alone. The session connects site performance, offers, testing, and post-purchase cohort analysis. https://www.youtube-nocookie.com/embed/sFb3Cyq5i_c 2026-05-07 yes https://commerceroundtable.com/replays/retention-lea-black-beauty-parisa-wang https://commerceroundtable.com/media/replay-eR4HaAvnkWk.jpg Retention Marketing with Lea Black Beauty and Parisa Wang Nate Rosen talks with Parisa Wang and James Brown from Lea Black Beauty about customer education, abandonment flows, and the path from first visit to repeat purchase. https://www.youtube-nocookie.com/embed/eR4HaAvnkWk 2025-05-12 yes https://commerceroundtable.com/replays/retention-marketing-framework-jimmy-kim https://commerceroundtable.com/media/replay-ZbuonO3lxlk.jpg Email and SMS Retention Strategy with Jimmy Kim Jimmy Kim lays out a practical retention framework covering customer journeys, segmentation, email and SMS, AI, and a 90-day plan for a healthier program. https://www.youtube-nocookie.com/embed/ZbuonO3lxlk 2026-07-10 yes https://commerceroundtable.com/replays/retention-revenue-devyn-pukteris https://commerceroundtable.com/media/replay-0z6jtSpwiyY.jpg Ecommerce Retention Revenue with Devyn Pukteris Devyn Pukteris examines campaign and welcome-flow data to show where familiar email rules miss the revenue. Explore subject lines, creative, offers, and the moments customers are most likely to buy. https://www.youtube-nocookie.com/embed/0z6jtSpwiyY 2026-06-22 yes https://commerceroundtable.com/replays/retention-revenue-planning-anwar-abdul-jawad https://commerceroundtable.com/media/replay-XSZDeX9W_vg.jpg Retention Revenue Planning with Anwar Abdul Jawad Anwar Abdul Jawad connects retention planning to cash flow, contribution margin, and acquisition capacity. His plot, pivot, profit framework turns a marketing calendar into a plan for hitting a revenue target. https://www.youtube-nocookie.com/embed/XSZDeX9W_vg 2026-07-07 yes https://commerceroundtable.com/replays/routine-economy-subscription-retention-jen-gray https://commerceroundtable.com/media/replay--2E6sFTy6Xg.jpg The Routine Economy: Subscription Retention with Jen Gray Jen Gray explains why being bought once is different from being kept, and how product habits, category choices, and subscription value can support repeat business. https://www.youtube-nocookie.com/embed/-2E6sFTy6Xg 2024-12-16 yes https://commerceroundtable.com/replays/sms-strategy-melanie-balke-2025 https://commerceroundtable.com/media/replay-r2UlJ1hadGM.jpg SMS Strategy and Community with Melanie Balke Melanie Balke explores SMS as a channel for community, conversation, and easier customer experiences. A session from Retention Reimagined 2025. https://www.youtube-nocookie.com/embed/r2UlJ1hadGM 2025-04-07 yes https://commerceroundtable.com/replays/snapchat-ads-measurement-northbeam https://commerceroundtable.com/media/replay-Mf5Wpat3TL0.jpg Snapchat Ads and Measurement with Northbeam Ryan Kovach and Gabe Piacentini discuss Snapchat performance, attribution blind spots, and the signals needed to evaluate a channel. The session connects measurement choices with offers and creative execution. https://www.youtube-nocookie.com/embed/Mf5Wpat3TL0 2025-10-15 yes https://commerceroundtable.com/replays/subscription-growth-bryan-starck-2025 https://commerceroundtable.com/media/replay-ConPwTMDebM.jpg Six Subscription Growth Strategies with Bryan Starck Bryan Starck breaks down subscription offers, merchandising, onboarding, and failed-payment recovery. For brands trying to win more subscribers and keep them longer. https://www.youtube-nocookie.com/embed/ConPwTMDebM 2025-03-24 yes https://commerceroundtable.com/replays/subscription-growth-unit-economics-jordan-menard https://commerceroundtable.com/media/replay-I8pu-aOFdhE.jpg Subscription Growth and Unit Economics with Jordan Menard Jordan Menard connects acquisition costs, creative output, product experience, retention, and advocacy into a practical way to think about subscription growth. https://www.youtube-nocookie.com/embed/I8pu-aOFdhE 2025-11-03 yes https://commerceroundtable.com/replays/subscription-retention-melanie-balke https://commerceroundtable.com/media/replay-cgHrtZDe0HI.jpg Subscription Retention and Onboarding with Melanie Balke Melanie Balke follows the subscription journey from acquisition to cancellation, showing how customer fit, onboarding, product habits, and thoughtful follow-up shape retention. https://www.youtube-nocookie.com/embed/cgHrtZDe0HI 2026-07-07 yes https://commerceroundtable.com/replays/subscription-strategies-bryan-starck-2024 https://commerceroundtable.com/media/replay-qHu9zugBZSk.jpg Beyond Subscribe and Save with Bryan Starck Bryan Starck explains six approaches to growing recurring revenue, from a stronger offer to better onboarding and renewal communication. Recorded at San Diego 2024. https://www.youtube-nocookie.com/embed/qHu9zugBZSk 2024-12-09 yes https://commerceroundtable.com/replays/subscription-take-rate-bryan-starck https://commerceroundtable.com/media/replay-buj2XfIyclI.jpg Increasing Subscription Take Rate with Bryan Starck Bryan Starck explains first-order subscription take rate and the practical offer, plan-picker, and messaging changes that can influence subscriber growth. https://www.youtube-nocookie.com/embed/buj2XfIyclI 2025-05-16 yes https://commerceroundtable.com/replays/tiktok-shop-affiliate-growth-frost-buddy https://commerceroundtable.com/media/replay-5_Xdl2EWDfI.jpg TikTok Shop and Affiliate Growth with Frost Buddy’s Brock Mammoser Brock Mammoser explains how Frost Buddy combined product-led content, affiliates, community, and paid media. Learn how the brand organizes creators and carries successful content across TikTok Shop and Meta. https://www.youtube-nocookie.com/embed/5_Xdl2EWDfI 2026-05-07 yes https://commerceroundtable.com/replays/unconventional-brand-growth-san-diego-2024 https://commerceroundtable.com/media/replay-uABRXW34qnU.jpg Unconventional Brand Growth: Lessons from DTC Operators Operators from Portland Leather Goods, Mini Katana, Nood, and other brands compare channel choices, community building, and product innovation. For founders looking beyond a standard growth playbook. https://www.youtube-nocookie.com/embed/uABRXW34qnU 2025-01-17 yes https://commerceroundtable.com/replays/welcome-vs-post-purchase-email-flows https://commerceroundtable.com/media/replay-cjY-gy6LG7Y.jpg Welcome vs. Post-Purchase Email Flows: Max Sturtevant and Alyssa Jean Max Sturtevant and Alyssa Jean debate welcome and post-purchase flows, with Bryan Starck moderating a discussion about offers, incrementality, onboarding, and customer trust. https://www.youtube-nocookie.com/embed/cjY-gy6LG7Y 2026-05-07 yes https://commerceroundtable.com/replays/women-in-ecommerce-leadership-austin-2026 https://commerceroundtable.com/media/replay-irGNpEJ41N8.jpg Women in Ecommerce: Leadership, Visibility, and Career Growth Liz Krupka, Phoenix Ha, and Alex Greifeld discuss pricing, career decisions, visibility, and making room for more women in ecommerce. The panel shares practical lessons from agency, brand, and consulting work. https://www.youtube-nocookie.com/embed/irGNpEJ41N8 2026-05-07 yes https://commerceroundtable.com/replays/yeezy-ecommerce-launch-johnathan-solorzano https://commerceroundtable.com/media/replay-hr1bQga0Y-s.jpg Inside a High-Volume Ecommerce Launch with Johnathan Solorzano Former Yeezy CTO Johnathan Solorzano shares the operational story behind a high-volume launch, including the storefront, customer data, fulfillment, and the aftermath of Super Bowl attention. https://www.youtube-nocookie.com/embed/hr1bQga0Y-s 2024-11-18 yes https://commerceroundtable.com/replays/youtube-shorts-brand-growth-isaac-medeiros https://commerceroundtable.com/media/replay-4GVd4turC58.jpg YouTube Shorts for Brand Growth with Isaac Medeiros Isaac Medeiros shares lessons from building Mini Katana’s YouTube audience. He covers hooks, audience fit, content funnels, and ways to connect organic attention to commerce. https://www.youtube-nocookie.com/embed/4GVd4turC58 2026-05-07 yes