NEW YORK · RETENTION ROADSHOW · MAR 17
Retention in New York.
Your next order. A stronger relationship.
New York
We’re spending a week in New York, bringing local brand and agency founders, operators, and marketers together for Acquisition, Retention, and AI & Ops. You’re looking at Retention. Come for this day, or add another topic to your week. Each show has its own experts and roundtables. Join one show for $100, or get all three that week for $200 with the city bundle.
Fresh thinking.
A practical plan.
Build a retention plan that gives customers a reason to come back. Spend a focused day working through email, SMS, and the customer journey and turn those ideas into priorities for 2027. Join your peers in New York for expert talks, practical working sessions, and real conversations, all in one focused day.
The first purchase is the start of the relationship. Give yourself a day to think through what happens next and how email, SMS, and lifecycle experiences can earn the next order.
These are the themes guiding the workshop. Individual sessions will be announced with the expert lineup.
- 01
Email and SMS with a purpose.
Think beyond the next send. Discuss how campaigns, flows, and messaging can work together, with the right balance of timing, relevance, and frequency.
- 02
The journey after checkout.
Work through onboarding, post-purchase education, replenishment, and win-back opportunities. Find the moments where a better experience could earn another order.
- 03
Know who’s coming back.
Explore segmentation, repeat purchase behavior, and customer lifetime value. Use those signals to decide where your retention work can make the biggest difference.
- 04
A lifecycle plan for 2027.
Bring your ideas into a practical roadmap. Prioritize the journeys to improve, the messages to test, and the measures that will help you learn.
Less sitting back.
More figuring it out.
Join 100–125 brand and agency founders, operators, and marketers for a day focused on retention. Hear 3–4 expert talks, then discuss how the ideas apply to your business in moderated small-group roundtables.
3–4 expert talks plus moderated roundtables, working sessions, and networking. Doors open at 8:00 AM. Welcome and introductions begin at 9:30 AM.
- 01EXPERT TALKS
Get closer to the work.
Hear focused perspectives on retention, with room to ask about the decisions and details behind the results.
- 02MODERATED ROUNDTABLES
Put your challenge on the table.
Work through ideas with people focused on the same topic. Share context, ask honest questions, and hear how others would approach it.
- 03WORKING SESSIONS
Make it relevant to your brand.
Use the conversations and exercises to shape your priorities. Turn what you’re hearing into next steps for your own retention plan.
- 04TIME TO CONNECT
Keep the conversation going.
Meet the people behind the brands. There’s space between the sessions to compare notes and get to know the people in the room.
Retention in New York.
Leave with your
next move.
DTC and eCommerce brand founders, agency founders, operators, and lifecycle marketers responsible for customer relationships and repeat revenue for their own brands or their clients.
- 01
A clearer roadmap for your 2027 retention work.
- 02
Email, SMS, and lifecycle experiments worth prioritizing.
- 03
A fresh perspective on the journey from first order to repeat customer.
- 04
Peers you can keep talking retention with after the workshop.
Good people.
Useful perspectives.
Focused talks and conversations with the people doing the work. This is the lineup for retention in New York.
Your New York lineup is coming. Speakers and their session topics will be announced here as they’re confirmed.
A day away.
Close to home.
Make room for the work and the people. Here’s what we know so far about your New York stop.
- Date
- Wednesday
March 17, 2027Venues and speakers will be announced. Each city hosts three separate shows during one week. - Workshop venue
- New York · Venue to be announcedThe exact location and arrival details will be added once confirmed.
- Hotel & travel
- Details coming soonHotel recommendations will be added alongside the confirmed venue.
- Day length
- 6.5 hours8:00 AM to 2:30 PM, local time.
Here’s the agenda.
8:00 AM to 2:30 PM
All times are local to the event city.
- 8:00 AM – 9:30 AM
Doors Open for Breakfast and Networking
- 9:30 AM – 9:45 AM
Welcome & Room Intro
- 9:45 AM – 10:30 AM
Session #1
- 10:30 AM – 11:00 AM
Roundtable #1
- 11:00 AM – 11:45 AM
Session #2
- 11:45 AM – 12:30 PM
Session #3
- 12:30 PM – 1:30 PM
Roundtable #2 + Lunch
Matched lunch with others
- 1:30 PM – 2:30 PM
Networking
One day that moves
your thinking forward.
Better customer journeys. More useful conversations. A retention plan you can put to work in 2027. Bring your lifecycle questions. We’ll bring the room.
Retention · Wednesday, Mar 17
- 3–4 expert talks focused on retention
- Moderated small-group roundtables
- Practical working sessions
- Time to connect with your peers
- Breakfast, Snacks and Delicious Lunch included
Buy 2, get 1 free.
- AcquisitionMonday, Mar 15
- RetentionWednesday, Mar 17
- AI & OpsFriday, Mar 19
- One purchase covers the whole New York week
Who is this workshop for?
DTC and eCommerce brand founders, agency founders, operators, and lifecycle marketers responsible for customer relationships and repeat revenue for their own brands or their clients. Bring your business context, your questions, and a willingness to compare notes.
Is this the same as our Austin and San Diego conferences?
The roadshow is a one-day workshop focused on one topic in your city. Our Austin and San Diego flagship events bring the broader community together over two days.
Does my ticket cover the whole week?
Each $100 ticket covers one show. This page is for Retention on Wednesday during New York Roadshow Week. Want the whole week? Select the $200 bundle on the ticket page. One purchase covers Acquisition, Retention, and AI & Ops in New York that week, saving $100 compared with three individual tickets.
What should I bring?
Bring a laptop or notebook, a customer journey, email flow, or retention challenge you want to improve, and any questions you want to work through. You can share only the business details you’re comfortable discussing.
Are the venue and speakers confirmed?
Venues and speakers will be announced. Each city hosts three separate shows during one week. We’ll add the confirmed venue, hotel information, speakers, and session topics to this page.
Interested in attending
and sponsoring?
Please contact Brett at Brett@commerceroundtable.com for more info on how to participate.